TAILIEUCHUNG - SHADOW MARKET 2011 bsa global software piracy study

While relatively few firms report having problems getting bank loans compared to a year ago, a significant — but smaller than last year — number of firms report a number of their customers’ projects have been delayed or cancelled because of tight credit conditions. Specifically, only 13 percent of firms reported having a harder time getting bank loans compared to a year ago. However, 40 percent of firms reported that tighter lending conditions have caused customers’ projects to be delayed or cancelled. And while only 3 percent of firms reported having an easier. | SHADOW MARKET 2011 BSA GLOBAL SOFTWARE PIRACY STUDY NINTH EDITION MAY 2012 CONTENTS EXECUTIVE GLOBAL Habits of Self-Reported Emerging Economies Exert Greater Key Market PCs Continue to Overshadow Tablets and Cloud Computing for Strong Support for IP PC Software Piracy Rates and Commercial Value of Unlicensed A Rigorous and Well-Designed Effort .10 BSA BLUEPRINT FOR REDUCING SOFTWARE ABOUT SHADOW MARKET 2011 BSA GLOBAL SOFTWARE PIRACY STUDY EXECUTIVE SUMMARY Well over half of the world s personal computer users 57 percent admit they pirate software. That includes 31 percent who say they do it all of the time most of the time or occasionally plus another 26 percent who admit they pirate but only rarely. Fewer than four users in 10 38 percent say they never acquire software that is not fully licensed. These startling findings come from a survey of approximately 15 000 computer users in 33 countries that together make up 82 percent of the global PC market. Ipsos Public Affairs conducted the interviews in January and February of 2012 as part of the ninth annual BSA Global Software Piracy Study. Among the other key findings in this year s report The global piracy rate for PC software hovers at 42 percent. The commercial value of this shadow market of pirated software climbed from billion in 2010 to billion in 2011 a new record propelled by PC shipments to emerging economies where piracy rates are highest. Country by country the frequency with which people report acquiring unlicensed software closely aligns with the actual rates of piracy that IDC calculates annually for this report using hard market data. The users who say they pirate software most frequently are disproportionately young and male and they install more software of all types on their computers than do infrequent pirates or non-pirates. Emerging economies which in recent years have been

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