TAILIEUCHUNG - Test Your Business English Marketing

The Listening and Reading Test is scored by calculating the correct number of answer choices. The raw number of correct answers is converted to a scaled score, which compares an individual’s raw score with the raw score of other test takers. This makes allowances for the difficulty level of any particular test administration. | Test Your Business English Marketing Other titles in the series Test Your Business English General Usage Test Your Business English Elementary Test Your Business English Intermediate Test Your Business English Hotel and Catering Test Your Business English Seeretarial Test Your Business English Einanee Test Your Business English deeoiiniing CONTENTS Section 1 Basics Test 1 Key words 1 1 Test 2 Definitions 2 Test 3 Word building 3 Test 4 A new market 4 Test 5 Choose the word 5 Test 6 Planning 7 Test 7 The seven 8 lest 8 The marketing mix 9 Section 2 Product Test 9 Key words 2 II Test to Branding 13 Test 11 Product marketing 14 Test 12 Selling 15 Test 13 After-sales assistance 17 Test 14 Products services and service 18 Test 15 Product management 19 Fest 16 Success and failure 20 Section 3 Price Test 1 7 Key words 3 21 Test 18 Fixing a price 22 Test 19 Pricing policy 1 t Test 20 Pricing strategy 1 25 Jest 21 Pricing strategy 2 26 Test 22 Costs 27 lest 23 Aggressive pricing 29 Section 4 Place Test 24 Who s who . 30 Test 25 People and places 31 Test 26 The distribution chain 32 Test 27 Classical distribution channel Test 28 Shipping methods 34 rest 29 Retail outlets and systems 35 Test 30 Distribution 1 36 rest 31 Distribution 2 37 Section 5 Promotion Test 32 Key words 4 38 Test 33 Planning advertising 40 Test 34 Strategics 1 41 l est 35 Strategies 2 42 lest 36 Types of promotion 44 lest 37 Product promotion 45 lest 38 Promoting a message 46 Section 6 Market research l est 39 Key words 5 47 lest 40 Survey results 48 Test 41 Market research objectives 50 Test 42 Types of research S 1 Test 43 Research terms 4 Test 44 Test 45 Section 7 Test 46 Test 47 Test 48 Test 49 Test 50 Test 51 Section 8 Test 52 Test 53 Test 54 Test 55 Test 56 Test 57 fest 58 Answers Research methods 1 Research methods 2 Consumers and market segmentation Key words 6 Decision making Consumers and decision makers Buying behaviour Market segmentation 1 Market segmentation 2 Planning and international

• Tiếng Anh thương mại
• a listening score
• a reading score
• a total score
• levels and descriptions
• document also exists
• real life situations
• Ebook New economy 2018 Listening
• New economy 2018 Listening
• New economy 2018
• LC Progress Monitor
• TOEIC Score Conversion Table
• The TOEIC Test format
• Preparation series for the new toeic test
• Preparation series for the new toeic test Advanced course
• Listening comprehension review
• Listening comprehension practice
• Practice test score conversion table
• Practice test estimated conversion chart