TAILIEUCHUNG - Winning Results with Google AdWords_7

Tham khảo tài liệu 'winning results with google adwords_7', tài chính - ngân hàng, ngân hàng - tín dụng phục vụ nhu cầu học tập, nghiên cứu và làm việc hiệu quả | 192 Winning Results with Google AdWords because it seems Tony lends his name to skateboards for sale. That means Google s Quality Score algorithm is more likely to see that name as relevant to a skateboard products page especially one that includes Tony Hawk products. Some other famous skateboarder s name might not be as relevant and thus might incur a lower Quality Score. It s worth testing. What about inductive logic If an ad for sporting equipment on phrases relating to a sports figure s name performs well for you and you don t fully understand why back up and try to figure out why. That will give you a new theory that you can use to generate new potential correlations. For example if you successfully sold a book on skateboard techniques to people typing Tony Hawk into Google you suddenly have about 100 more names you might try adding to your campaign assuming you re more resourceful than I am when it comes to generating the names of a hundred famous skateboarders. A potentially clever technique is to target affinity-indicating phrases that don t attract many sellers of products. For example pick a historical event that might be a common search phrase for people who also just happen to share the demographic characteristics that fit your offer and bid on this phrase. How many are bidding on Louisiana purchase Gettysburg Address or Battle of Versailles Changing Environment for Keyword Experimentation Well hang on a second. Whereas back in previous versions of AdWords it was feasible to cross over from the commercial realm to the informational realm in other words attempt to spark interest in your product or service among people who are searching for things like Gettysburg Address in the present incarnation AdWords is geared to allow fewer ads to show up in such situations. While the overarching challenge remains CTR the fact that other relevancy factors are part of the Quality Score algorithm means that we re seeing a lot of white space in the designated ad area .

TỪ KHÓA LIÊN QUAN
TÀI LIỆU MỚI ĐĂNG
Đã phát hiện trình chặn quảng cáo AdBlock
Trang web này phụ thuộc vào doanh thu từ số lần hiển thị quảng cáo để tồn tại. Vui lòng tắt trình chặn quảng cáo của bạn hoặc tạm dừng tính năng chặn quảng cáo cho trang web này.