TAILIEUCHUNG - THE EXECUTION PREMIUM

IN 1992, WE INTRODUCED the Balanced Scorecard as a performance measurement system. 1 We helped several companies implement this approach and learned how they used this performance measurement tool as the cornerstone of a new management system that would drive the implementation of their We spent the next several years refining the strategy management system and published our updated framework in our second book, The Strategy-Focused Organization. The framework was built around five management principles:. | HARVARD BUSINESS PRESS The EXECUTION PREMIUM Linking Strategy to Operations for Competitive Advantage ROBERT s. KAPLAN DAVID p. NORTON Authors of worldwide bestsellers The Balanced Scorecard and The Strategy-Focused Organization THE EXECUTION PR EM I UM LINKING STRATEGY TO OPERATIONS FOR COMPETITIVE ADVANTAGE Robert s. Kaplan David p. Norton HARVARD BUSINESS PRESS BOSTON MASSACHUSETTS eagleflyfree Copyright 2008 Harvard Business School Publishing Corporation All rights reserved. Printed in the United States of America 12 11 10 09 08 5 4 3 2 1 No part of this publication may be reproduced stored in or introduced into a retrieval system or transmitted in any form or by any means electronic mechanical photocopying recording or otherwise without the prior permission of the publisher. Requests for permission should be directed to permissions@ or mailed to Permissions Harvard Business School Publishing 60 Harvard Way Boston Massachusetts 02163. Library of Congress Cataloging-in-Publication Data Kaplan Robert s. The execution premium linking strategy tp operations for competitive advantage Robert s. Kaplan David p. Norton. p. cm. Includes bibliographical references and index. ISBN-13 978-1-4221-2116-0 1. Strategic planning. 2. Business planning. 3. Organizational effectiveness. I. Norton David p. 1941 II. Title. 2008 012 dc22 - 2008004645 The paper used in this publication meets the requirements of the American National Standard for Permanence of Paper for Publications and Documents in Libraries and Archives . .

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