TAILIEUCHUNG - Transform the Business to Deliver Real Customer Value by Mike Cerasale and Merlin Stone

Tham khảo sách 'transform the business to deliver real customer value by mike cerasale and merlin stone', kinh doanh - tiếp thị, quản trị kinh doanh phục vụ nhu cầu học tập, nghiên cứu và làm việc hiệu quả | Team LiĐ NEXT Business Solutions on Demand Transform the Business to Deliver Real Customer Value by Mike Cerasale and Merlin Stone ISBN 0749441720 Kogan Page 2004 This motivational and fast-paced book emphasizes that for businesses to compete and survive they have to exceed customer expectations. The book shows how companies can increase sales and improve margins by introducing a range of solutions. Table of Contents Business Solutions On Demand-Creating Customer Value at the Speed of Light Foreword Chapter 1 - Business Strategy and Transformation Chapter 2 - Transformation in Food Retailing Chapter 3 - The Low-Cost Business Model Chapter 4 - The Solutions Business Model Chapter 5 - Transformation in the Information Technology Industry Chapter 6 - Industries transforming Chapter 7 - Business Innovation Chapter 8 - The Business Innovator Chapter 9 - Solution Creation and Delivery Chapter 10 - The Customer Relationship Manager Chapter 11 - Solution Marketing Chapter 12 - The Industry Marketing Manager Chapter 13 - Knowledge Management Chapter 14 - The Knowledge Manager Chapter 15 - Business Design Chapter 16 - Change Management Index List of Figures List of Tables Team LĨĐ NEXT Team LiB PREVIOUS I NEXT Back Cover Based partly on IBM s own transformation and partly on the transformations that IBM has helped its clients to achieve this ground-breaking book shows how companies can increase sales and improve margins by introducing a range of solutions. It draws upon IBM s highly readable and fast-paced Business Solutions on Demand emphasizes that for today s business to compete and survive it has to exceed the expectations of its customers. With contributions from a host of why corporations need to provide business solutions to stay competitive why business customers want to buy solutions what it takes to move from supplying products and services to creating and delivering solutions how you can learn from the experiences of leading suppliers of business solutions. .

• Quản trị kinh doanh
• business
• Management
• Economics
• Business ethics
• Business mediator
• PR techniques
• using the Internet to business and business in marketing
• business skills
• art sales
• art marketing
• business administration industry
• business school
• school enrichment
• ad sales
• book business
• business books today
• personnel management
• currency trading
• multi level business
• MLM business administration
• Introduction to business
• Business systems
• Environment of business
• Business enterprise
• Business essentials
• International business
• International business management
• oriented business
• business management
• online business
• marketing
• business planning
• knowledge economy
• transport
• Dynamic business law
• Business law
• Legal environment of business
• Business organizations
• Business community
• Business crime
• Business environment
• Technological environment
• Conducting business ethically
• Business intelligence
• Lecture Business intelligence
• Technologies enabling business intelligence
• Business intelligence tools
• Development of business intelligence
• Business intelligence solutions
• Business plan
• Financing small business
• business organization
• business manager
• business language
• business skill
• business experience
• Business driven technology
• Lecture Business driven technology
• Technology plug in
• Business plug ins
• Business process
• Business process improvement
• Thinking about starting business
• Starting business
• Creating a business
• Incorporate business
• Right business structure
• Business success check list
• Designing business plan
• Lecture Designing business plan
• Introduction to Business plan
• What is Business plan
• The Business plan
• A plan must pass three tests
• Key elements of a Business plan
• Lecture Dynamic business law
• Classification of law
• Criminal law
• Primary values
• Business communication design
• Business communication
• Lecture Business communication design
• Business writing design
• Writing process
• Business writing style
• Managing human resource
• Risk management
• Small business industries
• Contemporary global economy
• Managing human resources
• Labor relations
• Decision making hierarchy
• Informal organization