TAILIEUCHUNG - Design Creativity 2010 part 25

Design Creativity 2010 part 25. What is ‘design creativity’? It is impossible to answer this question without considering why human beings can – and do – ‘design’. Design creativity is instrumental in not only addressing social problems faced across the world, but also evoking an innate appreciation for beauty and a sense of personal contentment. | Design as a Perception-in-Action Process 229 Perception-in-Action in the Project Classes or Design Studios Project classes or design studios are at the heart of design education in every design school because the simulation of real design situations still seems to be the most effective frame for learning design thinking as Dewey showed us a century ago 1910 1997 . Students who are learning design by projects side by side and often in collaboration with colleagues and with their teachers experience an intense process of reciprocal inquiry in which each involved party frames and shapes the design task and every problematic situation and at the same time is shaped by it. In this process of transaction Schön 1992 students and teachers give form to the information they transmit to each other and construct together points of view and meanings. There are frequently in this transaction process a lot of communication and interpretation problems as for example identified by Schön ibid. . Students and teachers therefore benefit from expressing their ideas usually in images such as hand drawings and digital drawings but also in other kind of visual representations such as Mind Mappings Mood Charts Scenario sketches etc. These kinds of complementary imagery tools are still not applied enough in project classes which are not directly related with methodology. But as every design class should give an incentive and motive for the construction of new perspectives and knowledge process methods should not only enter the design studio but also other classes including the theorical ones. For training a creative perception of a design task 1st procedure of PiAp besides the application of methods such as Mind Mapping or Role Play exercises which lead to the uncommon observation and registering of curious situations in peoples live could be used. Important in these exercises is the exploration of nuances rareness and ambiguity. In the second phase of PiAp the perception of a new .

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