TAILIEUCHUNG - Research on consumer commitment to organic food in Southern Russia

This article is devoted to the study of the attitude to organic food of residents of Southern Russia in connection with the development of a regional model of organic animal husbandry. | Research on consumer commitment to organic food in Southern Russia International Journal of Management IJM Volume 10 Issue 2 March April 2019 153 Article ID IJM_10_02_014 Available online at http ijm JType IJM amp VType 10 amp IType 2 Journal Impact Factor 2019 Calculated by GISI ISSN Print 0976-6502 and ISSN Online 0976-6510 IAEME Publication RESEARCH ON CONSUMER COMMITMENT TO ORGANIC FOOD IN SOUTHERN RUSSIA V. Trukhachev E. Epimakhova E. Rastovarov Technological Management Faculty Stavropol State Agrarian University Stavropol Russia V. Ivashova Economic Faculty Stavropol State Agrarian University Stavropol Russia ABSTRACT This article is devoted to the study of the attitude to organic food of residents of Southern Russia in connection with the development of a regional model of organic animal husbandry. Respondents consider organic products more acceptable to be healthy. Since the Russian state must take care of the health of the nation the development of organic production and the consumption of environmentally friendly products by the population is above all the responsibility of the state. According to survey participants it affects such areas as price control for these types of products and targeted programs to support producers whose activities meet the needs and expectations of consumers. An important role is played by knowledge and skills of managers and employees of agricultural organizations to increase the efficiency of production and sales of organic livestock and poultry products. Therefore professional re training and professional development through special programs are relevant to achieve this. Key words organic livestock production regional production model sociological survey. Cite this Article V. Trukhachev E. Epimakhova V. Ivashova E. Rastovarov Research on Consumer Commitment to Organic Food in Southern Russia International Journal of Management 10 2 2019 pp. 145 153. http

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