TAILIEUCHUNG - Territorial marketing and its role in determining regional competitiveness. Evaluating supply chain management

The main purpose of our research is to analyze the methodological and practical aspects of the sustainable development strategy of competitiveness of the Kazakhstan regions and the ways to implement it based on territorial marketing. | Territorial marketing and its role in determining regional competitiveness. Evaluating supply chain management Uncertain Supply Chain Management 8 2020 1 16 Contents lists available at GrowingScience Uncertain Supply Chain Management homepage uscm Territorial marketing and its role in determining regional competitiveness. Evaluating supply chain management Nataliya A. Tovmaa Nursultan B. Shurenova Laila A. Bimendiyevaa Zhanna T. Kozhamkulovaa and Zauresh B. Akhmetovaa a Al-Farabi Kazakh National university Almaty Kazakhstan CHRONICLE ABSTRACT Article history Nowadays development and sustainability are often combined in the analysis of regional and Received August 25 2019 local processes. In this case the definition of both competitiveness and sustainability of Received in revised format development require adequate interpretation and quantitative assessment. Territorial marketing September 25 2019 is used as a tool to assess the competitiveness of a region. The main purpose of our research is Accepted October 8 2019 Available online to analyze the methodological and practical aspects of the sustainable development strategy of October 8 2019 competitiveness of the Kazakhstan regions and the ways to implement it based on territorial Keywords marketing. Among the crucial indicators of territorial marketing which this article tackles Territorial marketing supply chain management draws particular interest. Each indicator includes a set of criteria Supply chain management that best describe it. This is a 10-point rating system where the region that showed the best Regional competitiveness result gets 10 points. It is assumed that based on the generally accepted methods the overall Innovation competitiveness can be measured considering the competitiveness of the 5 mentioned Human capital indicators as well as their assessment with regard to the competitiveness of their criteria. The research results showed that the aggregate indicator for all the

• Quản trị kinh doanh
• Supply chain management
• Determining regional competitiveness
• 10 point rating system
• Modern information technology
• Fast modernization of regions
• Manufacturing planning
• Control for supply chain management
• Supply chain logistics
• Management of supply chain logistics
• Supply chain logistics framework
• Warehouse replenishment systems
• Supply chain
• Lecture Supply chain management
• Chuỗi cung ứng
• Quản lý chuỗi cung ứng
• Supply chain relationship management
• Global supply chain management
• Guide to supply chain management
• Source in supply chain management
• Guide to deliver in supply chain management
• Supply chains
• Operations planning
• Strategic sourcing initiatives
• Competitive supply chain
• Supply chain processes
• Goods producing processes
• Effective operation
• Supply chain strategy
• Advances in supply chain management
• Supply chain analysis
• Advanced planning
• Essentials of supply chain management
• Supply chain operations
• Supply chain coordination
• Business strategy
• Measuring performance
• Supply chain metrics
• Supply chain opportunities
• Developing supply chain systems
• Logistics and supply chain management
• Synchronous supply chain
• Managing the global pipeline
• Managing risk in the supply chain
• Supply chain integration
• Strategic lead time management
• The synchronous supply chain
• The supply chain
• Lean supply chains
• Lean production
• Lean supply chain design