TAILIEUCHUNG - Use of social networking sites: Facebook group as a learning management system

Social networking sites (SNSs) are becoming popular day by day in academia as well as in business organizations around the world. Facebook as the largest and fastest networking sites, is one of the important SNSs that can play an important role in different academic disciplines. The aim of this study is to investigate the use of SNSs by the undergraduate students of International Islamic University of Malaysia (IIUM). The specific objectives are: (i) to explore the frequency of using SNSs by the undergraduates; (ii) to identify the purpose of using SNSs; (iii) to examine the perceptions of undergraduates for using SNSs as an academic tool; and (iv) finally, to propose Facebook group as a learning management system (LMS) of IIUM. A structured survey questionnaire was distributed among 500 undergraduate students of IIUM and 351 responses were received. The results report that Facebook and Google+ are preferred SNSs. Sharing information with friends, getting connected with people for different level, making new friends, and passing time are the main reasons for using SNSs. This study also proposes a six-step procedure for using Facebook group as a LMS. | Use of social networking sites: Facebook group as a learning management system

• Giáo dục học
• Use of social networking sites
• Facebook group
• Learning management system
• Social networking sites
• Social networking sites
• Students’ academic performance
• Communication technology
• Developmental psychology
• Several recommendations
• Marketing in the Connected Age
• Social Network site (SNS)
• Facebook social media
• Gender differences
• Usage purposes
• Facebook advertising
• Psychological distress
• Self esteem
• Negative psychological outcomes
• Mediation analyses
• Social media marketing
• Social network sites advertisements
• Consumer purchase decision
• Structural equation modeling
• Girne American University
• E commerce web sites
• Lecture E Commerce
• Thương mại điện tử
• Business technology
• Social networking
• Social e commerce
• Facebook user segments
• Social media environments
• Marketing strategies
• Social networking sites (SNSs)
• Consumer opinion leadership
• Consumer susceptibility to interpersonal influence
• Social Networking Websites
• Interpersonal influence
• Attract opinion leaders
• E commerce site
• M healthcare apps
• Social media activities
• Social media networks
• Two way communications
• The New Community Rules
• Marketing on the Social Web
• social web
• Blogs
• networking sites
• Customer experience
• Purchase Intention
• Online shopping experience
• Online purchase experience
• Photodecomposition
• Behaviors of Pesticides
• Water Supply
• Alumina Carrier
• Titanium Dioxide
• Dioxide Photocatalyst