TAILIEUCHUNG - Enhancement of agricultural extension services in Kenya: A case of embu county

The study was informed by Diffusion of Innovations (DOI) theory by Rogers. Mixed methods approach with a bias towards qualitative method was used for data collection. SPSS data analysis software was used for data analysis. Farmers would prefer a more personalized extension service as opposed to the practiced Common Interest Groups . | Journal of Agriculture and Environmental Sciences December 2018 Vol. 7 No. 2 pp. 32-44 ISSN 2334-2404 Print 2334-2412 Online Copyright The Author s . All Rights Reserved. Published by American Research Institute for Policy Development DOI URL https Enhancement of Agricultural Extension Services in Kenya A Case of Embu County Kavita Nester Muthoni1 Abstract The respondents included 210 farmers from three divisions of Embu County namely Manyatta Nembure and Central. Area cluster and systematic sampling procedures were used to interview them. 5 farmer Focus Group Discussions FGDs were carried out in the same localities. Purposive sampling was used to identify the key informants who included 50 agricultural extension personnel 14 researchers 13 information professionals 32 planners and policy makers. The study was informed by Diffusion of Innovations DOI theory by Rogers. Mixed methods approach with a bias towards qualitative method was used for data collection. SPSS data analysis software was used for data analysis. Farmers would prefer a more personalized extension service as opposed to the practiced Common Interest Groups of the farmers rely on extension services. 61 of the farmers attend field days and are highly receptive to innovations via of the extension personnel own mobile phones 10 send text messages to the farmers while 12 communicate with the farmers during emergencies only while own radios and own TV sets but are non-committal as to the programmes followed. Computers are scarce and mainly used by senior extension personnel for their official duties. Low academic levels amongst extension personnel impede computer use. Extension personnel s educational level to be raised to a minimum of a Diplomaand their information literacy skills improved. Agricultural telecentres run by agricultural information scientists for each village and a national information and knowledge .

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