TAILIEUCHUNG - Lecture Strategic management - Chapter 5: Business-level strategy: Creating and sustaining competitive advantages

Chapter 5 "Business-level strategy: Creating and sustaining competitive advantages". After studying this chapter, you should have a good understanding of: The central role of competitive advantage in the study of strategic management, and the three generic strategies: overall cost leadership, differentiation, and focus; how the successful attainment of generic strategies can improve a firm's relative power vis-à-vis the five forces that determine an industry's average profitability. | Chapter Five Business-Level Strategy: Creating and Sustaining Competitive Advantages After studying this chapter, you should have a good understanding of: The central role of competitive advantage in the study of strategic management The three generic strategies—overall cost leadership, differentiation, and focus How the successful attainment of generic strategies can improve a firm’s relative power vis á vis the five forces that determine an industry’s average profitability The pitfalls managers must avoid in striving to attain generic strategies How firms can effectively combine the generic strategies of overall cost leadership and differentiation The importance of considering the industry life cycle to determine a firm’s business-level strategy and its relative emphasis on functional area strategies and value creating activities Learning Objectives TRANSPARENCY-41 Three Generic Strategies COMPETITIVE ADVANTAGE Overall Cost Leadership Differentiation Uniqueness Perceived By .

• Quản trị kinh doanh
• Strategic management
• Lecture Strategic management
• Strategic leadership
• Business level strategy
• Competitive advantages
• Sustaining competitive advantages
• Ebook Strategic management for travel and tourism
• Strategic management for travel and tourism
• Strategic choices
• Strategic implementation
• Analysis in strategic management
• Strategic alliances in the airline industry
• Analyzing strategic management cases
• Knowledge management
• Strategic management trade offs
• Bài giảng Quản trị chiến lược
• Key terms
• Strategic thinking development progress
• Comprehensive framework
• Stages of strategic management
• Strategic actions
• Strategic competitiveness
• Strategic management process
• Sustained competitive advantage
• Internal environment analysis
• Human capital moderate the relationship
• Strategic thinking and strategic human resource management
• Human capital to enhance strategic HRM
• Effectively benefit from strategic thinking
• Significant effect on strategic HRM
• Lecture Management the new competitive landscape
• Management the new competitive landscape
• Technology strategy
• Strategic management model
• Cooperative strategy
• Strategic alliances
• Managerial labor markets
• Implementing strategy
• Strategic control
• Corporate governance
• Effective strategic leadership
• Ethical culture
• Learning organization
• Venture creation
• Corporate entrepreneurship
• Lecture Management
• The importance of strategic management
• The strategic management process
• Types of organizational strategies
• Explain why strategic management is important
• Internet strategies
• Competitor analysis
• External environmental analysis
• Competitive advantage
• Competitive dynamics
• Competitive rivalry
• Corporate level strategy
• Corporate strategy
• Restructuring strategies
• Effective acquisitions
• International strategy
• International strategy lifecycle
• Managerial Ccontrol
• Organizational structure
• Functional structure
• Internal corporate venturing
• Strategic market management
• Lecture Strategic market management
• Quản lý thị trường chiến lược
• Strategic analysis
• Strategic groups